Get Your Links Straight
By Lissa Monroe
Establish authenticity and authority with links to and from website and local listings. Authoritative links boost your business' visibility and SEO. Just don't try any bogus link building, it will damage your visibility and credibility over time.
Establish authenticity and authority with links to and from website and local listings. Authoritative links boost your business' visibility and SEO. Just don't try any bogus link building, it will damage your visibility and credibility over time.
What you can do:
- Share links to your website using Facebook, Twitter and other social media channels. Be consistent. Stick to a schedule. Encourage others to pass along the information as well.
- Get involved in the local community. This provides opportunities for neighborhood businesses, the local chamber of commerce and charity organizations to link to your website when promoting activities.
- Create a local directory of nearby resources. List your favorite restaurants, stores and local attractions. Provide an opportunity to link out to others (and for them to return the favor).
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